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AdWords FB Cover Photos / Two options of cover photos were created for Google AdWords Facebook fan page (Same image was also been used on Google+). The first option is trying to illustrate the process of online shopping through AdWords. The second option is based on AdWords logo keeping the layout minimal and clean. The clients at the end went with the first option.

 

Interactive PDF / An interactive PDF was created and sent when the clients first sign up for Google AdWords. 

When a client decides to advertised their business on Google, they're on a three month journey with AdWords. The PDF is intended to be a guide for the clients to show their business is on the way to success. 

It turned out to be a successful campaign and additional versions were released in email and mobile formats.